News

February 2023

Dogan-Gaither Flats receives Keep Knox Beautiful Orchid Award at annual celebration

Since 1979, Keep Knoxville Beautiful has presented Orchids Beautification Awards to Knoxville and Knox County buildings, public art, and outdoor spaces that beautify and elevate the local landscape. In addition to traditional categories such as New Architecture, Redesign/Reuse, Outdoor Space, and Public Art, Keep Knoxville Beautiful will highlight the accomplishments and sustainable efforts of our valuable volunteers, community partners, and green organizations and businesses.

This year’s winner in the Redesign/Reuse category is the Dogan-Gaither Flats, an adaptive reuse project which provides counseling, accountability, work placement, and transitional skills training to males returning to Knoxville from incarceration in the 16 dual-occupancy one-bedroom unit apartment development.

Congratulations to all the winners!


January 2023

AIA Charlotte Lecture: Site Specific

January Membership Meeting – Site Specific

When: 1/19/2023 11:30 AM – 1:00 PM

Where: Triple C Barrell Room, Charlotte, North Carolina

Join us for our 2023 kickoff meeting with the presentation “Site Specific” by Sanders Pace Architecture.
In a lecture titled “Site Specific,” Brandon will share stories of Knoxville’s past, present, and future through a series of projects that illustrate how the social, economic, and cultural circumstances that shaped 20th century development in Knoxville inform the Firm’s design process.  The talk will focus on recent public and private redevelopment projects within Knoxville’s inner-city neighborhoods and how these projects have challenged local convention, raising expectations and heightening awareness of important issues within previously neglected parts of the City.

Sanders Pace Architecture
Formed in 2002, Sanders Pace Architecture combines the design talents of John Sanders and Brandon Pace to provide full-service architecture, planning, and design services to clients seeking a thoughtful, progressive solution to meet their goals and needs. Initially focused on unique adaptive reuse and renovation projects in the central core of Knoxville, their practice has grown to include small-scale custom residential work, innovative institutional buildings, and large-scale public sector projects that integrate research into a collaborative design process which leads to unique and inventive solutions.  With over 100 planning, preservation, and design awards received among other accolades, Sanders Pace has established itself as one of the most thoughtful and imaginative firms practicing in the Southeast.


Loghaven Studios


Loghaven McDonough House


Candoro Marble

Brandon Pace, FAIA
Brandon Pace is a founding partner of Sanders Pace Architecture, started in Knoxville, Tennessee in 2002 with partner John Sanders.  With work that is extensively researched and thoughtfully executed, Brandon has become a critical voice for a region and context often overlooked.  In an era of increasing globalization, Brandon approaches architecture with a local mindset, identifying and expanding upon those cultural, physical, and social characteristics and circumstances that define a place and make it unique.  By identifying opportunities within these constraints Brandon has established a foundation and framework for a design process that has led his projects to more than 50 local, regional, and national AIA design awards and publication in books and magazines throughout the world.

Brandon holds degrees from Yale University and the University of Tennessee where he has served as an Adjunct Lecturer and invited critic.  He is also an active critic and lecturer at colleges of architecture and design across the United States and has become a resource to other AIA chapters across the country through invited lectures and as jury chair for multiple local and state AIA design awards programs. In recognition of his design work and contribution to the profession Brandon was elevated to the AIA College of Fellows in 2019.



October 2022

Architectural Record Magazine coverage of the two-day symposium “The Place of Practice/The Practice of Place” includes an article titled “Finding a Renewed Sense of Place in the American South” by Michael Cockram.

September 30, 2022

ARCHITECTURE NEWS

Finding a Renewed Sense of Place in the American South

By Michael Cockram

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Sanders Pace Architecture’s McDonough House in Knoxville, Tennessee elegantly makes references to historic cabins that have been preserved on the site. Photo by Bruce Cole Photography

A two-day symposium “The Place of Practice/The Practice of Place” gathered prominent architects last week from across the South. The 18 architects were a sampling of the 40 firms that participated in an exhibit of contemporary architecture entitled “A South Forty,”  featured at the Venice Biennale in 2021.

“The symposium is meant to demonstrate the diversity and vitality of practices across the American South,” said Peter MacKeith, Dean of the Fay Jones School of Architecture at the University of Arkansas, who had first explored the idea of the Venice exhibit as a special architectural edition of the southern literary and arts magazine The Oxford American. “There are a number of tropes in the public mind of the American South, where the default settings lean toward the plantation house or the sharecroppers shack. The South, like any region, is much more than those default settings.”

Marlon Blackwell, the 2020 AIA Gold Medal recipient (and the opening keynote at RECORD’s  Innovation conference in New York on October 19th), suggests the concept of “Placeness” which, he says, “allows the forces of nature and public life to shape [design] into local forms: architecture in the place, of the place and for the place. Placeness is a discussion of how architecture—by constructing new identities for places—can create new contexts that offer social and spatial articulations experienced directly through architecture.”

In the Thaden School campus in Bentonville, Arkansas, designed by Marlon Blackwell Architects and Eskew Dumez Ripple, the idea of creating new contexts comes into fruition. Blackwell’s Bike Barn (2020) is a playful reinterpretation of the traditional wooden barn with its scrim of red plank siding and voluminous shape; its exuberant form is at home in the field of the open campus.

Frank Harmon, the noted Raleigh, North Carolina architect (and obvious sage-in-residence at the symposium), reminded other panelists that great storytelling is one of the defining characteristics of the South. He introduced his projects by telling the stories of the people who were to occupy them: for a petite woman blacksmith who insisted on wearing pearls while forging iron, Harmon designed a workshop of gritty elegance; for a dedicated environmental scientist, he produced a graceful, open-air classroom that barely impacted the hillside where it perched.

Brandon Pace, of Knoxville,Tennessee-based Sanders Pace Architecture, recounted the story of the Loghaven Artist Residency campus, designed by his firm on the site of a group of log cabins built in the 1930’s. For the McDonough House (2020), the public gallery and offices of the campus, the architects took a simple gabled form and divided it with a “dog trot” entry that  pierces through the building. There, instead of logs, the firm clad the structure with bleached accoya planks, interwoven at the corners, with a concrete base, not the rough stone of the cabins.

McDonough House

Interior of McDonough House. Photo by Bruce Cole Photography

 The McDonough House is an exemplar of “critical regionalism,” as MacKeith has explained it. Rather than lapse into sentimental mimicry of historic buildings, critical regionalism calls for a sensitivity to context, climate and the spirit of the future user—but an  avoidance of style for style’s sake.

In his talk “Reflections of a Black Southerner,” University of Arkansas history Professor Calvin White showed how the features of antebellum mansions were incorporated into several new, local campus buildings. “These grandiose buildings mean one thing (heritage and refined culture) to one demographic and something totally different (injustice and dominance) to another.” It’s the architect’s role, he expressed, to respond to a building’s impact on all demographics in the community.

To help address the social and economic disparities in the South, the Jackson, Mississippi-based firm Duvall Decker has included affordable housing in their portfolio of public buildings. “In depressed economies, the typical stand-alone three-bedroom house no longer serves that community: it doesn’t promote interaction between neighbors, it doesn’t support non-traditional families,” says partner Anne Marie Duvall. For the housing project Reserves at Gray Park (2021) in Greenville, Mississippi, the architects created more density and a greater variety of houses, with shared porches and entries.

McDonough House

Duvall Decker’s Midtown Housing’s two-story walk-ups incorporate expressive porches that face the public space. Photo by Timothy Hursley

For the Midtown Housing (2015) project in Jackson, the firm created more density and public space in a series of two-story walk-ups, where subtle details made a big differences in the perceptions of the occupants, according to partner Roy Decker. The town was once divided by brick houses on one side of the “tracks” and slighter, wood frame houses on the other. “We began to bridge that disparity by incorporating brick facades into our project,” says Decker.

Despite the fraught history of the South, it’s a region that has engendered great works of literature, music—and architecture. “The arts are the secret weapon of the South,” Blackwell maintains. “The arts have the unifying power to be a catalyst for cultural transformation.”


September 2022

Clauss Haus II Recognized with a Residential Design Citation of Merit in the Docomomo’s 2022 Modernism in America Awards

Docomomo US has announced its 2022 Modernism in America Awards winners in recognition of their inspiring commitment to preservation practices resulting in innovations across a broad range of building types and scales. The organization shares that these results are a “testament to the dedication and foresight of those who recognize the value of preserving our modern heritage for everyone.”

This year’s list includes the transformation of two seminal Marcel Breuer designs in New Haven and Litchfield County, Connecticut; OTJ and Mecanoo’s important modernization of Mies’ Martin Luther King Jr. Memorial Library in D.C.; and an initiative by the University of Massachusetts to preserve academic buildings on its flagship Amherst and Dartmouth campuses to raise awareness of buildings originally designed by Paul RudolphKevin Roche, Gordon Bunshaft, Edward Durrell Stone, Hideo Sasaki, and several others. 

The jury was chaired by Bruner/Cott Architects principal Henry Moss and included University of Michigan professor Caroline Constant; the Getty Conservation Institute’s Head of the Buildings and Sites Department Susan Macdonald; New York City-area preservationists Theodore Prudon, Meredith Arms Bzdak, and Angel Ayón of Ayon Studio; and PUSH studio co-founder Glenn LaRue Smith.

The 2022 cycle represents the Awards’ 9th overall edition. As with past years, winners were chosen based on their “holistic approaches” and respect for the original intent of their designers. “This year’s award winners demonstrate that doing the ‘impossible’ is possible,'” Docomomo US Executive Director Liz Waytkus said in a statement. “These projects represent what we should all be looking for in preservation outcomes: holistic, sustainable, and inclusive design that benefits us all.” 

Jury Comments: “A Residential Design Citation of Merit is given for the restoration of Clauss Haus II at Little Switzerland, completed in 1941. Clauss Hauss II is an early masterpiece of American modern design, conceived by Alfred and Jane West Clauss, former employees of Mies van der Rohe and Le Corbusier respectively. The pair chose to create a radical new housing development in an unexpected location, the ridge of Brown’s Mountain near Knoxville, Tennessee. Although only completing five of the original ten planned houses, the Clauss’ development of Little Switzerland is an early and rare example of an enclave of International Style homes in the US. This residence, the second one occupied by the couple, has been extensively renovated since 2015, bringing it back to peak form and preserving the original forward-thinking design. Exemplary efforts were made to retain and restore the redwood doors, window sashes, frames and siding, and replace only as needed. A multi-stage program to remove thick layers of paint from the siding was initiated and will continue as part of a long-term maintenance plan.”


September 2022

Sanders Pace Architecture is seeking a Project Architect to join our team in Knoxville, TN.

Sanders Pace Architecture is an 11-person architecture practice working on a range of project types in East Tennessee. Led by John Sanders, FAIA, and Brandon Pace, FAIA, the practice initially focused on unique adaptive reuse and renovation projects in the central core of Knoxville. Sanders Pace Architecture has grown to include small-scale custom residential work, innovative institutional buildings, and large-scale public-sector projects that integrate research into a collaborative design process which leads to unique and inventive solutions.  With over 100 planning, preservation, and design awards received among other accolades, Sanders Pace Architecture has established itself as one of the most thoughtful and imaginative firms practicing in the Southeast, most recently receiving a 2021 AIA Architecture Award for the Loghaven Artist Residency. Learn more about us at www.sanderspace.com.

We are looking for an experienced and talented Project Architect who is comfortable working in a fast-paced studio environment who enjoys working collaboratively as part of a team.  Applicants must possess the curiosity and critical thinking skills needed to explore unique design solutions at all scales. Candidates should have a strong design portfolio, the ability to lead the production of design and construction documents, coordinate the work of consultant teams, and demonstrate strong communication skills.  Sanders Pace Architecture focuses on unique, challenging, and custom design solutions ranging from small installations to public infrastructure.

Description:

Develops solutions and creates project designs and plans. Initiates and creates project designs and plans of all phases of one or more projects and has responsibility for leading the development of presentation and design drawings. Coordinates all trades and agencies related to building design while monitoring drawings. Serves as primary client point of contact and actively manages project budgets, schedules, and project team assignments.

Responsibilities:

  • Initiate and lead the development of project designs.
  • Coordinate and manage design efforts with the internal team and project consultants.
  • Monitor and contribute to the development of project deliverables.
  • Manage project budgets, schedules, and project team assignments.

Qualifications:

  • Bachelors and/or Masters in Architecture from an accredited university.
  • 5+ years of professional work experience. Experience should include all phases of design.
  • Active professional licensure preferred.
  • Well organized, with strong verbal communication skills, including experience communicating with clients and consultant teams.
  • Exceptional design portfolio, with demonstrated ability to ensure delivery of design intent.
  • Detail-oriented with a working understanding of materials, technical detailing, and building systems.
  • Strong leadership skills with the ability to manage and prioritize multiple projects.
  • Proficiency is required in Revit, AutoCAD, Adobe Creative Suite, Microsoft Office, and 3D modeling software. Proficiency in Rhino and V-Ray is preferred.

Benefits:

  • Salary is commensurate with experience.
  • Health and vision insurance.
  • Matching 401K IRA contributions.
  • Profit sharing after vesting.
  • Professional development stipend.
  • Opportunities for growth.

Sanders Pace Architecture is an equal opportunity employer.

Correspondence via email only: Please submit a resume and digital portfolio (PDF Format < 10MB) to info@sanderspace.com. No calls, please. 

Sanders Pace Architecture is seeking a Project Designer to join our team in Knoxville, TN.

Sanders Pace Architecture is an 11-person architecture practice working on a range of project types in East Tennessee. Led by John Sanders, FAIA, and Brandon Pace, FAIA, the practice initially focused on unique adaptive reuse and renovation projects in the central core of Knoxville. Sanders Pace Architecture has grown to include small-scale custom residential work, innovative institutional buildings, and large-scale public-sector projects that integrate research into a collaborative design process which leads to unique and inventive solutions.  With over 100 planning, preservation, and design awards received among other accolades, Sanders Pace Architecture has established itself as one of the most thoughtful and imaginative firms practicing in the Southeast, most recently receiving a 2021 AIA Architecture Award for the Loghaven Artist Residency. Learn more about us at www.sanderspace.com.

We are looking for an experienced and talented Project Designer who is comfortable working in a fast-paced studio environment who enjoys working collaboratively as part of a team.  Applicants must possess the curiosity and critical thinking skills needed to explore unique design solutions at all scales. Candidates should desire a creative workplace and be motivated to pursue professional growth within the practice. Sanders Pace Architecture focuses on unique, challenging, and custom design solutions ranging from small installations to public infrastructure.

Description:

Works with Project Architect and Principal to develop creative-design concepts for projects, coordinates project design, and prepares presentation and design drawings.

Responsibilities:

  • Actively support and contribute to the development of project designs.
  • Execute exceptional presentation deliverables within tight schedules.
  • Develop design drawings and construction documents.
  • Continued project involvement through all phases of design, including construction administration.

Qualifications:

  • Bachelors and/or Masters in Architecture from an accredited university.
  • 3+ years of professional work experience. Experience should include all phases of design.
  • Well organized, with strong verbal communication skills.
  • Exceptional conceptual design and critical thinking skills, represented through examples of past work.
  • Confidence in expanding on information provided by others through exploration of iterative solutions.
  • Working knowledge of design trends and materials.
  • A passion for researching unique materials, assemblies, and processes.
  • Proficiency is required in Revit, AutoCAD, Adobe Creative Suite, Microsoft Office, and 3D modeling software. Proficiency in Rhino and V-Ray is preferred.

Benefits:

  • Salary is commensurate with experience.
  • Health and vision insurance.
  • Matching 401K IRA contributions.
  • Profit sharing after vesting.
  • Professional development stipend.
  • Opportunities for growth.

Sanders Pace Architecture is an equal opportunity employer.

Correspondence via email only: Please submit a resume and digital portfolio (PDF Format < 10MB) to info@sanderspace.com. No calls, please. 


September 2022

The Fay Jones School of Architecture and Design at the University of Arkansas is hosting a Symposium in extension of the exhibition “A South Forty” September 23-24.

The symposium is an extension of the exhibition “A South Forty: Contemporary Architecture and Design in the American South,” which was originally displayed at the 2021 Venice Architecture Biennale in Venice, Italy, and which now will be on display at the Fay Jones School of Architecture and Design, University of Arkansas, from September 23 to December 16, 2022.
Chaired by Marlon Blackwell, FAIA, the 2020 AIA Gold Medalist and a Distinguished Professor and the E. Fay Jones Chair in Architecture at the University of Arkansas, the symposium will survey the nature and importance of “place-centered practice” in the contemporary American South, through evocations and observations provided by selected participants from the “South Forty” exhibition and other invited guests

Brandon Pace will be participating in a panel titled “Nature/Culture” at 10:15am on Saturday September 23rd. All events will occur in Vol Walker Hall. All events will be accessible via Zoom.

For more updates visit www.asouthforty.org.


August 2022

Sanders Pace Architecture receives 2 awards at the AIA Tennessee Conference on Architecture

Jurors for this year’s AIA Tennessee Design Awards selected 2 Sanders Pace Architecture projects for recognition. The Artist Cabins at the Loghaven Artist Residency received an Award of Excellence while the Visual and Performing Arts Studios at Loghaven received an Award of Merit.

Last week’s Conference on Architecture was held in Chattanooga and we were happy to get together again with our colleagues from across the state!  The sessions inspired great conversation about a wide range of issues facing our profession. We’re honored to be recognized alongside so many wonderful projects happening in our State.

Artist Cabins at the Loghaven Artist Residency
Visual and Performing Arts Studios at the Loghaven Artist Residency

July 2022

Sanders Pace Architecture is seeking talented candidates to fill two positions at the firm.

JOB POSITION: Project Architect

Sanders Pace Architecture is seeking a Project Architect to joins its team in Knoxville, TN.

Sanders Pace Architecture is an 11-person architecture practice working on a range of project types in East Tennessee. Led by John Sanders, FAIA, and Brandon Pace, FAIA, the practice initially focused on unique adaptive reuse and renovation projects in the central core of Knoxville. Sanders Pace Architecture has grown to include small-scale custom residential work, innovative institutional buildings, and large-scale public-sector projects that integrate research into a collaborative design process which leads to unique and inventive solutions.  With over 100 planning, preservation, and design awards received among other accolades, Sanders Pace Architecture has established itself as one of the most thoughtful and imaginative firms practicing in the Southeast, most recently receiving a 2021 AIA Architecture Award for the Loghaven Artist Residency. Learn more about us at www.sanderspace.com.

We are looking for an experienced and talented Project Architect who is comfortable working in a fast-paced studio environment who enjoys working collaboratively as part of a team.  Applicants must possess the curiosity and critical thinking skills needed to explore unique design solutions at all scales. Candidates should have a strong design portfolio, the ability to lead the production of design and construction documents, coordinate the work of consultant teams, and demonstrate strong communication skills. Sanders Pace Architecture focuses on unique, challenging, and custom design solutions ranging from small installations to public infrastructure.

Description:

Develops solutions and creates project designs and plans. Initiates and creates project designs and plans of all phases of one or more projects and has responsibility for leading the development of presentation and design drawings. Coordinates all trades and agencies related to building design while monitoring drawings. Serves as primary client point of contact and actively manages project budgets, schedules, and project team assignments.

Responsibilities:

  • Initiate and lead the development of project designs.
  • Coordinate and manage design efforts with the internal team and project consultants.
  • Monitor and contribute to the development of project deliverables.
  • Manage project budgets, schedules, and project team assignments.

Qualifications:

  • Bachelors and/or Masters in Architecture from an accredited university.
  • 7+ years of professional work experience. Experience should include all phases of design.
  • Active professional licensure preferred.
  • Well organized, with strong verbal communication skills, including experience communicating with clients and consultant teams.
  • Exceptional design portfolio, with demonstrated ability to ensure delivery of design intent.
  • Detail oriented with a working understanding of materials, technical detailing, and building systems.
  • Strong leadership skills with the ability to manage and prioritize multiple projects.
  • Proficiency is required in Revit, AutoCAD, Adobe Creative Suite, Microsoft Office, and 3D modeling software. Proficiency in Rhino and V-Ray is preferred.

Benefits:

  • Salary is commensurate with experience.
  • Health and vision insurance.
  • Matching SIMPLE IRA contributions.
  • Professional development stipend.
  • Opportunities for growth.

Sanders Pace Architecture is an equal opportunity employer.

Correspondence via email only: Please submit a resume and digital portfolio (PDF Format < 10MB) to info@sanderspace.com. No calls, please.

JOB POSITION: Project Designer

Sanders Pace Architecture is seeking a Project Designer to joins its team in Knoxville, TN.

Sanders Pace Architecture is an 11-person architecture practice working on a range of project types in East Tennessee. Led by John Sanders, FAIA, and Brandon Pace, FAIA, the practice initially focused on unique adaptive reuse and renovation projects in the central core of Knoxville. Sanders Pace Architecture has grown to include small-scale custom residential work, innovative institutional buildings, and large-scale public-sector projects that integrate research into a collaborative design process which leads to unique and inventive solutions.  With over 100 planning, preservation, and design awards received among other accolades, Sanders Pace Architecture has established itself as one of the most thoughtful and imaginative firms practicing in the Southeast, most recently receiving a 2021 AIA Architecture Award for the Loghaven Artist Residency. Learn more about us at www.sanderspace.com.

We are looking for an experienced and talented Project Designer who is comfortable working in a fast-paced studio environment who enjoys working collaboratively as part of a team.  Applicants must possess the curiosity and critical thinking skills needed to explore unique design solutions at all scales. Candidates should desire a creative workplace and be motivated to pursue professional growth within the practice. Sanders Pace Architecture focuses on unique, challenging, and custom design solutions ranging from small installations to public infrastructure.

Description:

Works with Project Architect and Principal to develop creative-design concepts for projects, coordinates project design, and prepares presentation and design drawings.

Responsibilities:

  • Actively support and contribute to the development of project designs.
  • Execute exceptional presentation deliverables within tight schedules.
  • Develop design drawings and construction documents.
  • Continued project involvement through all phases of design, including construction administration.

Qualifications:

  • Bachelors and/or Masters in Architecture from an accredited university.
  • 3+ years of professional work experience. Experience should include all phases of design.
  • Well organized, with strong verbal communication skills.
  • Exceptional conceptual design and critical thinking skills, represented through examples of past work.
  • Confidence in expanding on information provided by others through exploration of iterative solutions.
  • Working knowledge of design trends and materials.
  • A passion for researching unique materials, assemblies, and processes.
  • Proficiency is required in Revit, AutoCAD, Adobe Creative Suite, Microsoft Office, and 3D modeling software. Proficiency in Rhino and V-Ray is preferred.

Benefits:

  • Salary is commensurate with experience.
  • Health and vision insurance.
  • Matching SIMPLE IRA contributions.
  • Professional development stipend.
  • Opportunities for growth.

Sanders Pace Architecture is an equal opportunity employer.

Correspondence via email only: Please submit a resume and digital portfolio (PDF Format < 10MB) to info@sanderspace.com. No calls, please.


April 2022

Tombras School of Marketing and Public Relations announced on the University of Tennessee campus

Sanders Pace Architecture is working with Tombras to develop vision for the new Tombras School of Marketing and Public Relations on the University of Tennessee campus.

Learn more about the project by clicking HERE or reading the article below.

What a new partnership with industry leader Tombras means for UT’s advertising and PR school

Becca Wright

Knoxville News SentinelView

When Joseph Mazer thinks about what makes him nervous as dean of the University of Tennessee‘s College of Communication and Information, it always comes back to student opportunity.

Mazer wants to make sure that every student in the college has access to meaningful connections that expose students to real-world experiences, whether that’s through internships, hands-on classroom experiences or networking.

Now, because of a one-of-its-kind industry partnership with a world-class Knoxville agency, students in the college’s advertising and public relations programs are guaranteed to get a taste of the real world before graduating.

The University of Tennessee at Knoxville and Tombras are coming together to expand and enhance the College of Communication and Information’s advertising and public relations school. 

College of Communication and Information Dean Joseph Mazer speaks at University of Tennessee and Tombras’ unveiling of the new Tombras School of Advertising and Public Relations in UT’s College of Communication and Information, Friday, March 25, 2022.

“This vision, and this gift, actually makes me less nervous, because I know that we are going to be providing those opportunities to students so that they could move through and excel,” Mazer said in an exclusive interview with Knox News.

The new name is a first for the university. While UT has some academic colleges named for prominent Tennessee figures — the Haslam College of Business, for example — this is the first school within a college to be named.

“That’s the beauty of these partnerships, is that we all grow together to be committed together to the mission of the university,” Chancellor Donde Plowman said at a packed dedication Friday. “Thank you so much. It’s such a validation of the important work that we do here to get a gift like this.”

The university did not disclose how much money Tombras was giving to the school.

Not only will the partnership provide industry experiences for current and upcoming advertising and public relations students, but it also will prioritize recruiting historically underrepresented students from high schools across the state of Tennessee, fostering an industry that is more representative of the state and the nation.

Chancellor Donde Plowman listens at University of Tennessee and Tombras’ unveiling of the new Tombras School of Advertising and Public Relations in UT’s College of Communication and Information on Friday.

“There’s a lot of companies … that are trying to do the right thing and have a more diverse workforce. What we’re doing is going to be so impactful because it’s addressing the root problem of getting more talent into the system, through the system, and trained up,” Dooley Tombras, president of the agency, said in an exclusive interview with Knox News. “The long-term impact on that really could change the status quo in the advertising industry.

The partnership was announced Friday. Here’s what it means for the future of the school.

Recruitment at the high school level

One of the school’s goals is to double the number of underrepresented minority graduates in the advertising and public relations programs at UT.

This starts with connecting with students while they are still in high school and helping them understand what a career in advertising or public relations could look like before they even step foot on campus.

More:Here’s what we know about University of Tennessee’s plan to build two new residence halls

For subscribers:UT’s proposed bridge could spur housing, retail developments on South Knoxville waterfront

“We’ll have a real grassroots, hands-on approach going into high schools, particularly Flagship high schools across Tennessee, and really get the message there and have it on their mind to start thinking about what a career in advertising and public relations would look like,” said Beth Foster, the director of the school.

Advertising and PR Director Beth Foster speaks at University of Tennessee and Tombras’ unveiling of the new Tombras School of Advertising and Public Relations.

There are 38 Flagship high schools across the state. Students accepted into UT from these high schools receive a scholarship that, when combined with the Tennessee HOPE scholarship, covers tuition and mandatory fees for up to eight semesters.

The work has already started. This week, high school students from Fulton High School, the Knox County Schools communications magnet school and a UT Flagship high school, explored different areas of the college and learned about programs, including advertising and public relations. 

“If we wait to start trying to make changes in the industry until our students are already here, we are late,” Mazer said. 

Expanding the faculty

More students means more faculty will be needed at the school, but UT and Tombras are already anticipating that need. 

One is the Charles Tombras professor position. This role, named after Tombras founder Charles Tombras Sr. who graduated from UT in 1936, will be a key player in recruiting students to the school.

In this photograph dated to 1984, Charles Tombras Sr., left, founder of The Tombras Group is pictured with his son Charles Tombras Jr. at their offices on Concord St.

“I’m grateful to… the Tombras family for decades of support,” Foster said. “The doors they’ve opened for students are innumerable, and thinking about the impact they’ve already made and the impact they will make it, it’s overwhelming.”

Employees at Tombras have and will continue to serve as adjunct faculty within the school as well, providing students with networking opportunities in the classroom.

“I think it’s really unique to have a partnership like that between a major business and a university,” Dooley said. “And I think that it’s disproportionately important for advertising and public relations versus other industries because our industry has been disrupted dramatically with digital technology and data. It continues to evolve so much.”

Solomon Trapp, a senior in the school and current project manager intern at Tombras, said the faculty’s commitment to diversity will open up opportunities to succeed for all students. 

“We are a predominantly white institution,” Trapp said. “We want to work together to grow this community and make sure we get the right opportunity to succeed. I had a great experience, and I hope other minority students have the same experience I had.”

Creating innovative classrooms

The school hopefully will see renovations and upgrades to classroom spaces and technology. 

The school plans to eventually expand its physical footprint in the building and upgrade faculty offices, classrooms and meeting spaces. The renderings feature collaboration hubs, production labs and modern office-style rooms that reflect a similar environment that students might be walking into when they graduate. 

In this rendering provided by the University of Tennessee Tombras School of Advertising and Public Relations, classroom spaces show off new technology and industry-feeling environments.

“The Tombras School is doubling its square footage in the building. And it’s going to be state-of-the-art in terms of learning laboratories and facilities that mimic the agency environment,” Mazer said. “I would hope a year from now that we would be in the middle of renovation on that project, pending state approval.”

About UT’s Tombras School of Advertising and Public Relations

The University of Tennessee’s School of Advertising and Public Relations launched in 2003, but public relations and advertising classes had been offered at UT since 1914.

It’s part of the university’s College of Communication and Information which offers undergraduate and graduate programs in advertising, communication studies, information sciences, journalism and electronic media and public relations. The college is home to about 70 faculty members and currently has 1,500 enrolled students.

About Tombras

Tombras is a full-service independent agency based in Knoxville. The company has offices in Atlanta, Charlotte, Washington, D.C., and New York City. Staffers create advertising strategies for more than 50 different clients, including Zaxby’s, MoonPie and Orangetheory.


January 2022

John Sanders and Brandon Pace lecturing as part of the Columbia Design League’s lecture series

John and Brandon will be in South Carolina tonight presenting at the Columbia Museum of Art as part of the Columbia Design League’s lecture series.  We’ll be sharing stories about public and private redevelopment efforts within Knoxville’s urban areas and how these projects have helped shape development patterns within our city. 

The Columbia Design League is a group of Columbia Museum of Art members who share a belief that design matters in every area of modern life. Their annual seasons abound with lectures and discussions led by architects, designers, artists, and other luminaries. The Design League collaborates with academic, civic, and professional organizations to bring appealing and insightful design programs and events to the region.


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